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© 2026 Somi AI. All rights reserved.

Built for people shipping with AI.

Overview

Consensus is a Product Experience Platform designed to transform how B2B software companies deliver demos. Instead of relying solely on live sales calls, Consensus enables buyers to explore personalized, on-demand product experiences at their own pace. With interactive tours, simulations, and video demos, prospects can self-educate, while sellers capture powerful analytics about buyer engagement.

By automating repetitive demo tasks and scaling interactive content across teams, Consensus shortens sales cycles, reduces presales workload, and equips go-to-market teams with insights that drive higher win rates.

Key Features

  • Interactive product tours: Guide prospects through your product with clickable UI elements, such as hotspots, videos, and text explainers. These tours are built via a Chrome extension, support auto-updates, and can personalize experiences based on branching discovery questions.
  • Automated product simulations: Create live, no-code sandboxes that quickly replicate product functionality. These sandboxes are perfect for hands-on exploration and personalized proofs of concept.
  • On-demand video demos: Scale your best demo messaging with AI-enhanced, personalized video walkthroughs that prospects can access and share at any time. 
    Demolytics (intent data & analytics): Capture deep insights with feature-level heatmaps, engagement tracking, stakeholder discovery, and performance metrics for both demos and team members. 
  • AI demo assistant (Claraty): Get AI-powered guidance to craft better demos. Claraty recommends strategies, optimizes content, and helps identify relevant demos based on buyer engagement and data.
  • Curated integrations: Seamlessly embedding Consensus into existing workflows, it integrates with tools like Salesforce, HubSpot, Gmail, Slack, and more.
  • Tactile tour creation with fast publishing: Capture screenshots or record actions to create tours in as little as three minutes, then enhance them with interactive markers like HotSpots. 
  • Tagging and content organization: Organize demos efficiently with tagging, enabling easy filtering and improved discoverability across your demo library and integrated platforms. 
  • Cookie tracking for smoother journeys: Optional cookie-based tracking reduces friction by pre-filling viewer information across multiple demos, which boosts engagement and the quality of lead data.
  • Auto-matching for Salesforce accounts & opportunities: Automatically links sent DemoBoards to the appropriate Salesforce Account and Opportunity. It does this even when fields are blank, aligning demos with CRM records for ROI tracking.
  • ReachSuite-powered live product simulations: Following the acquisition of ReachSuite, Consensus now also offers live, full-funnel product experiences that integrate on-demand videos, interactive tours, and real-time.

Pros

  • Ease of Use: Users consistently praise how intuitive and quick it is to build and share product demos, which streamlines their engagement with clients.
  • Time-saving Automation: Consensus automates repetitive demo tasks—users report it enables faster demos, less manual effort, and more strategic focus. 
  • Sales Efficiency: By providing personalized, on-demand experiences, it helps accelerate pipelines and improve conversion rates. 
  • Easy Sharing & Stakeholder Discovery: Seamless sharing capabilities boost visibility across teams, plus users can uncover additional buyers automatically. 
  • Shorter Sales Cycles and Bigger Deals: Companies using Consensus experience notably reduced sales cycles (e.g., 68% faster) and increased win rates and deal sizes. 
  • Deeper Insights with Analytics: With Demolytics and AI guidance via Claraty, teams can gain visibility into buyer behaviour, feature engagement, and optimal follow-up, which empowers coaching and strategy.

Cons

  • Clunky User Interface For Some: Some users describe the UI as unintuitive or cumbersome, particularly when creating demos or navigating the platform. 
  • Tedious Demo Management: Several reviews note that organizing, editing, or sending demos can be convoluted or slow at times. 
  • Onboarding & Setup Time: Initial setup and building demo libraries may take more time than expected, especially for first-time users or smaller teams. 
  • Minor Technical Inconsistencies: Users occasionally report integration quirks, such as a Chrome extension behaving unexpectedly or requiring reinstallation.

Use Cases

  • Presales teams: Automate repetitive demo tasks, freeing up resources for strategic opportunities.
  • Sales teams: Share asynchronous demos that reach multiple stakeholders without scheduling conflicts.
  • Marketing teams: Embed tours and demos into campaigns to generate product-qualified leads.
  • Customer success teams: Support onboarding, training, and feature adoption with interactive product content.

Frequently Asked Questions

What exactly is Consensus?

Consensus is a Product Experience Platform that enables B2B revenue teams to automate demos, deliver interactive guided tours, simulations, and video experiences—all tailored to buyer behaviour and backed by intent analytics. It’s designed to accelerate sales, scale presales, and enhance buyer engagement. 

What kinds of buyer experiences can I create?

Consensus supports:

  • On-demand video demos that replicate your best live presentations.
  • Interactive product tours—guided walkthroughs with clickable UI elements.
  • Automated product simulations—no-code, hands-on trials you can share instantly. 

What analytics does Consensus provide?

Through Demolytics, Consensus provides feature-level heatmaps, viewing behaviour, stakeholder identification, and engagement tracking—giving visibility into how buyers interact with demos and which areas drive interest. 

Why is Product Experience important?

Today's buyers expect to see, try, and explore products before they buy them. A seamless product experience from a demo to actual use builds confidence, accelerates decision-making, increases conversions, and reduces churn. This can result in a 10–15% increase in conversions and faster adoption.

Does Consensus work with other tools in my stack?

Yes, the platform offers robust integrations with Salesforce, HubSpot, Slack, and Zapier, enabling seamless embedding into existing workflows and better alignment of content and insights across teams.

Is Consensus enterprise-grade?

Absolutely. It’s built for scale, security, and customization, serving both small teams and entire enterprises with centralized content, permission control, and resilience.

What languages does Consensus support for demos?

Consensus supports multiple languages, including English, Spanish, French, Portuguese, German, Japanese, Chinese (Simplified and Traditional), Korean, Russian, Italian, Dutch, Polish, Czech, and Swedish. You can set the demo-player language during setup.

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What is Consensus?

AI-powered demo automation and product experience platform that accelerates B2B sales with personalized, self-guided demos.

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AI-powered product experience platform that helps you go from demo to deal 2× faster.

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