Jasper is an AI marketing platform that helps teams create on-brand content, run marketing workflows, and manage AI agents in one workspace. It supports tasks such as SEO, campaigns, social media, email, personalization, and AI search optimization.

• AI marketing agents: 100+ specialized agents handle tasks such as SEO, content creation, research, personalization, email, and social marketing.
• Jasper IQ: Adds brand, audience, product, and company knowledge to AI-generated content for more relevant and consistent results.
• Brand Voice: Learns your tone and writing style from examples and applies it across generated content.
• Product IQ: Stores product details, pricing, claims, and disclaimers so AI-generated product content stays accurate and on-brand.
• Content Pipelines: Connects planning, creation, adaptation, activation, and optimization into repeatable marketing workflows.
• SEO, AEO, and GEO: Provides tools and agents for improving content visibility across search engines and AI answer platforms.
• Knowledge Base: Lets teams add text, documents, images, audio, video, and other business information for AI to reference.
• AI image creation: Creates and manages on-brand visual content alongside text-based marketing workflows.

• Built for marketing teams: Jasper is designed around marketing workflows rather than general-purpose AI writing.
• Strong brand controls: Brand Voice, Jasper IQ, and related tools help keep messaging consistent across content and campaigns.
• Wide range of workflows: Teams can use Jasper for SEO, social media, email, personalization, campaigns, and content creation.
• AI agents automate tasks: More than 100 specialized agents can handle different marketing jobs and workflows.
• Repeatable workflows: Content Pipelines help teams move projects from planning and creation through launch.
• AI search optimization: Jasper includes tools for SEO, AEO, and GEO, including optimization for AI search platforms.

• Higher cost: Pro starts at $69 per month per seat, making Jasper more expensive than many basic AI writing tools.
• Business pricing is custom: Teams needing advanced business features must contact sales for pricing.
• Credit-based usage: Some advanced features, including API, MCP, research, and GEO tools, use credits on Business plans.
• Best suited to marketing: Its broad marketing feature set may be more than individual users need for simple writing tasks.

• Content marketing: Create blog posts, marketing copy, and other content while keeping it consistent with your brand.
• SEO teams: Research and optimize content for traditional search and AI-driven discovery.
• Brand marketing: Apply brand voice, messaging, and guidelines across content created by different team members.
• Campaign teams: Turn campaign briefs into content for email, social media, and other marketing channels.
• Performance marketers: Create and adapt advertising and conversion-focused content for different audiences and channels.
• Enterprise marketing teams: Build repeatable AI workflows, manage brand knowledge, and automate marketing tasks across teams and markets.